Personal Branding and Marketing Strategy
Rachel’s process for personal branding produced amazing results for my business.
As an entrepreneur with many disparate interests, working with Rachel enabled me to bring all of my passions and goals into one cohesive, impactful brand. In fact, one single observation Rachel shared with me revolutionized my business and clarified my path.
Rachel’s coaching style is personal, warm, compassionate, yet direct and challenging. She’s an expert in the personal branding field and will gently push you to dig deeper, work a little harder and come up with better solutions. Because of Rachel, I have a strong personal brand and some great marketing strategies to go out and spread the word.
Ashley Acker
Entrepreneur
Our students were hesitant to work on discovering and defining their personal brands given the cultural bias of self-promotion from their home countries. William Arruda and Rachel Gogos quickly put the group at ease by defining that personal branding is not about self promotion, but is about being authentic, about better understanding yourself and making sure you're consistent in how you project yourself to others in person, on paper and via the web. The personal branding workshop was exactly what our students needed to give them that extra edge after graduating. William and Rachel worked closely with us to help adapt the program to our busy students' schedules and were top notch in their delivery. Since then, I've recommended this program to other departments within Harvard and I would absolutely hire them again.
